STEPS ACADEMY
Madrid
Pricing Strategies for Growing Companies
Introduction Pricing plays a major role in business performance, customer perception, and long-term growth. Growing companies need pricing approaches that…
Lead Generation for New Businesses
Introduction For new businesses, generating interest and attracting potential customers is essential for growth and sustainability. Lead generation helps businesses…
Sales Prospecting and Cold Outreach
Introduction Prospecting is a critical part of building a strong sales pipeline. It helps businesses identify potential customers, initiate contact,…
Social Media Marketing Basics
Introduction Social media has become an important channel for communication, customer engagement, and brand visibility. Businesses of all sizes use…
Effective Communication for Sales Success
Introduction Successful sales depend heavily on communication. The ability to listen, ask the right questions, present value clearly, and respond…
Digital Marketing Essentials
Introduction Digital marketing has become a core part of how businesses reach customers, build awareness, and generate demand. Professionals across…
Basics of Branding and Positioning
Introduction A strong brand helps businesses stand out, build trust, and create lasting impressions in the market. Positioning ensures that…
Introduction to Sales Skills
Introduction Sales is a vital business function that supports revenue generation, customer relationships, and business growth. Professionals in many roles…
Customer Needs and Buying Behavior
Introduction Understanding customers is at the heart of successful marketing and sales. Businesses that recognize what drives customer choices are…
Marketing Fundamentals for Beginners
Introduction In a competitive business environment, marketing is essential for attracting customers, building awareness, and supporting growth. Professionals across all…
Data Privacy and Cyber Hygiene Basics
Introduction Good cyber hygiene and data privacy awareness are essential for reducing everyday cybersecurity risks. This course introduces participants to…
Mobile Device and Remote Work Security
Introduction Mobile devices and remote work tools have increased flexibility, but they also create new cybersecurity risks. This course introduces…
Password Management and Authentication Security
Introduction Strong password practices and secure authentication are essential for protecting accounts, systems, and data. This course introduces participants to…
Safe Internet and Web Browsing Practices
Introduction Web browsing is part of daily work for many employees, but unsafe online behavior can expose systems and information…
Business Travel Security Awareness
Introduction Business travel can expose employees to safety, security, and information risks that require preparation and good judgment. This course…