Introduction
This advanced program equips leaders with quality principles, lean tools, and continuous improvement methodologies essential for managing complex, high-stakes projects.
Course Objectives
- Apply quality management principles
- Utilize Lean and Six Sigma tools for improvement
- Conduct effective root-cause analyses
- Drive organization-wide quality culture
- Improve project outcomes and satisfaction
Target Audience
This course is designed for:
- PR and communication professionals seeking to enhance their digital capabilities
- Marketing and brand managers responsible for online presence and campaigns
- Media relations and corporate communication specialists
- Entrepreneurs and business owners aiming to build a strong digital reputation
- Social media strategists and content creators
- Government, NGO, and public sector communication officers
Course Outline
- 5 Sections
- 0 Lessons
- 5 Days
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- Day 1: Quality Management Principles• Principles of quality management
• Planning, assurance, and control frameworks
• ISO, Six Sigma, and PMI quality standards
• Stakeholder quality expectations
• Case studies on quality wins0 - Day 2: Tools & Techniques for Quality Assurance and Control• Inspection and testing strategies
• Control charts and sampling
• Verification vs. validation
• Quality metrics and KPIs
• Quality assurance workshops0 - Day 3: Lean & Six Sigma Integration• DMAIC methodology
• Process mapping and optimization
• Identifying and eliminating waste
• Cycle-time and process efficiency metrics
• Hands-on Lean case exercises0 - Day 4: Problem-Solving Models (Fishbone, Pareto, 5-Whys)• Conducting root cause analyses
• Applying Pareto and Ishikawa tools
• Failure mode analysis
• Designing corrective actions
• Group problem-solving exercises0 - Day 5: Practical Quality Improvement Workshop• Applying quality tools to real cases
• Presenting improvement plans
• Measuring improvement impact
• Developing a continuous improvement roadmap
• Final improvement presentation0
Instructor
Lessons:
